News
UNOITE recently gave a workshop entitled "Branding Strategy for Companies".
This was in conjunction with "ASIAN CONSUMER HEALTHCARE MARKETING AND SALES FORUM 2007"
Providing expert advise on the role of branding and positioning as the key to success in consumer healthcare marketing.
Date : 24-26 October 2007.
Venue: Sheraton Towers Hotel, Singapore.
Organized by IBC Asia
(see www.ibc-asia.com/genericasia)
DETAILS:
-Establishing the differential advantage of the
brand overcompetition.
-Importance of product positioning.
-How to deliver a clear, concise and consistent
message.
-Focus on the core beliefs and values of the
organization.
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ABOUT US
We differentiate ourselves from other
healthcare industry players due through our in-depth healthcare expertise,
broad industry knowledge and practical ‘hands-on’ experience, which enable us
to provide rapid, innovative and tailored solutions to our clients.
UNOITE was founded by partners with
extensive experience from holding senior positions at international, regional
and national level of top multinational companies. They have lived and worked
in senior management positions of top healthcare/medical companies in Europe,
USA and Asia. For example, Roche (UK), Pfizer, General Electric (GE), Bristol
Myers Squibb (BMS), Glaxosmithkline (GSK), Merck Sharpe Dhome (MSD),
Pharmaniaga (Malaysia), Diethlem and General Nutrition Centres (GNC)
Our senior partners and associates
combined international healthcare industry experience are profound, hence have
unparalleled domain expertise providing unique perspectives and
profound insights.
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